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Bride To Be: Audience

Bride To Be: Audience

Readership Profile
	Profile %
	000's	%	Mag.	Pop.
Readership
All People	85	0.5	100	100
All Women	74	0.8	86.1	50.7
All Men	12	0.1	13.9	49.3
Grocery Buyers	69	0.6	80.4	65.6
Grocery Buyers with Kids under 16	25	0.6	28.9	20.9
Parents with children U16 in HH	30	0.4	35.4	35.8

All Women
	Profile %
	000's	%	Mag.	Pop.
Age
14 - 17 years	4	0.7	5.5	5.9
18 - 24 years	25	2.2	33.5	11.6
25 - 34 years	21	1.3	28.8	17.2
35 - 49 years	10	0.4	14	25.1
50 - 64 years	8	0.4	10.7	21.9
65 years and over	5	0.3	7.5	18.2
Socio-Economic
AB	6	0.4	8.1	17.1
C	20	1.1	27.8	20.2
D	18	0.9	23.8	20.3
E	19	1	25.7	20.5
FG	11	0.5	14.6	21.9
Occupation
Work Full Time	29	1.1	38.9	26.6
Work Part Time	21	0.8	27.9	26.4
Not Employed	24	0.5	33.2	46.9
State Breakdown
New South Wales	20	0.6	27.1	34.2
Victoria	20	0.8	26.5	25.3
Queensland	14	0.7	19.1	20
South Australia	8	1.2	11.4	7.4
Western Australia	9	1	12.6	10.2
Tasmania	2	1.1	3.3	2.3
Darwin/Alice Springs	0	0	0	0.6

NOTE: Personal income is based on full time workers only

NOTE: Projected population of Australia 14+ (in '000)

Source: Roy Morgan Readership Survey Jan 2012 - Dec 2012